A quick look at the App Store rankings suggests that iOS gaming is all about 2D casual titles with cute cartoony characters. Surely a big portion of the 50 million users registered in Game Center have a taste for cheap and freemium games, and despite the views of some iOS developers and its profitability, I don't think this business model will take the platform any further. From a gamer's point of view, it's great to see new games churned day after day, but is there a market for premium games on the App Store?
When Apple launched the iPhone four years ago, nobody could expect it would become the player in the mobile games market it is today. Other than hardware improvements, support for advanced graphics and the inclusion of Game Center, we haven't seen much effort to make iOS a reference for gamers. However, the technical demo showcased by Apple in one of its keynote less than a year ago made everyone believe something else was possible. It was their own way of saying: "Hey guys, this is possible using our tools".
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